Sacha Baron Cohen on getting real people to reveal their beliefs

Sacha Baron Cohen says he's just doing silly voices. But the British comedian behind Ali G, Borat and Bruno has invented his own brand of undercover comedy in the hopes of making viewers both laugh and think.
Over the decades, Baron Cohen has deployed his creations: the hip-hop idiot Ali G, the lovable but ignorant Kazakhstani reporter Borat and the fame-obsessed narcissist Bruno to get real people to reveal their thoughts and feelings. It's a far cry from being the lawyer his parents had initially hoped he'd be.
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